Life in the Roanoke Valley

We believe where you live is just as important as what you do for a living. We selected Roanoke, VA, for our home office because this region offers an incredible mix of cultural, cost of living, overall lifestyle and career benefits that are hard to find anywhere else. 

With its high quality schools and a lower than average cost of living, Roanoke is very family friendly and regularly receives awards and accolades for its high quality of life. The greater Roanoke area has a population of over 300,000 and maintains a quaint, small-town feel while offering many of the amenities of a larger city, such as a world-class art museum, great college and minor-league professional sports, a vibrant culinary scene with excellent restaurants, great live music venues, and a number of outstanding breweries, wineries, and distilleries.

But even with so much to offer, the overall cost of living in the Roanoke area is below the national average. In fact, as of 2018, Roanoke ranked third on Livability’s list of “Best Affordable Places to Live.”

  • 10 Best Bike-Friendly Cities in the United States by USA Today Travel 
  • Best Trail Town by Blue Ridge Outdoors Magazine
  • 100 Best Places for Business Development by Inc. Magazine 
  • Best Places to Retire by Money Magazine
  • 10 Best Places to Raise a Family by Parenting Magazine

Situated in Virginia’s beautiful Blue Ridge, Roanoke enjoys a very pleasant climate while experiencing all four seasons and boasts a vibrant outdoor scene. It is known as one of the best East Coast regions for outdoor recreation with hundreds of nearby hiking and biking trails, including many that connect to the famous Appalachian Trail, as well as streams for fishing or kayaking. In fact, Roanoke is the largest city adjacent to the Appalachian Trail, and is a popular resting point for hikers.

For more information on Roanoke and the surrounding areas, visit: